The idea of having a social business is a good one.., please do, it’ll be better for all involved. This can be, however, a tremendous undertaking which can work as a repellent for many.
But sometimes a business or project is started that cannot happen any other way. It has to be social in its very nature, from the very beginning.

I wrote about Bloodhound SSC and the high-speed ambitions of that team, and why they don’t have a choice whether or not they want to be social or not.

In this episode we talk a bit more about having social business as a default state for a fledgling company.

Please enjoy the podcast.

“Social Business as a Default”

Download file | Stitcher | iTunes | Duration: 52:22 | Size: 72 MB

Rogier Noort